FAQs
Straight answers on pricing, process, platforms, timelines, and how we work — the questions we hear most often.
WTF Labs Method
Website projects start at $10,000. Most full-cycle B2B website engagements fall between $25,000 and $50,000. A focused landing page or smaller corporate site may fall in the $10,000–$20,000 range. Complex platforms may exceed $50,000. After the first conversation we give a realistic estimate.
We recommend based on your business, content, integrations, and long-term plans. We build with Webflow, WordPress, Shopify, HubSpot, React, Vue, Node.js, Laravel, and Strapi. If you already have technical requirements, we work within them.
Yes, when the deadline is realistic and trade-offs are understood. We can expand the team, run design and development in parallel, and prioritize what is required for launch - then refine after go-live.
Full-cycle projects: 30% upfront, 40% after design approval, 30% on completion. Smaller single-scope work is usually 50/50 - half upfront and half on delivery.
Discovery, research, positioning, structure, copywriting, UX/UI, development, integrations, testing, and launch - with the same senior team throughout. After launch we can stay for three months of follow-through.
With a brand book: one strong direction with up to three variations. Without: we can explore three distinct concepts, then develop the selected one. We build Do's & Don'ts together before and during design.
Yes. Copywriting can be included as part of the complete process. We define what each section must communicate, then turn that into clear website content.
Yes - meta data, OG tags, sitemaps, redirects, alt texts, and SEO-friendly code on every project. Deeper SEO retainers can be layered after launch.
Absolutely. Google Analytics, email tools, HubSpot and other CRMs, payments, and most APIs with documentation. If something is messy, we organize it with a clear handoff.
In a typical three-month window we baseline metrics, test improvements, and scale what works. You get a clear report. Larger new pages need a separate estimate; retainers are available.
By service
Pick a service below to see focused answers on this page.
Brand kits, logo systems, campaign creatives, social templates, and pitch decks - scoped to your channels and reuse needs.
Yes. You receive organized source files and usage guidelines so your team can keep producing on-brand assets.
We define revision rounds in the proposal. Structured feedback sessions keep iterations productive instead of endless.
Yes. Every layout is designed for desktop, tablet, and mobile with accessible hierarchy and clear CTAs.
Yes. If you have a brand system we extend it into UI. If not, we can define visual direction first.
Yes - specs, components, and states so engineering can implement without guesswork.
Webflow, WordPress, HubSpot, Shopify, headless CMS like Strapi, and custom stacks when needed.
Yes - analytics, CRM, payments, email, and most third-party APIs with documentation.
Yes. Launch support and optional three-month follow-through for fixes and iteration.
We start with foundations, then recommend an ongoing roadmap. SEO compounds with consistent content and technical hygiene.
We can provide keyword maps, briefs, and content plans. Writing can be included or coordinated with your team.
Rankings, organic traffic, technical health, and lead quality - tied to business goals, not vanity metrics alone.
Meta, LinkedIn, TikTok, and others based on where your buyers actually are.
Yes. Creative testing is central - hooks, formats, and variants built for learning velocity.
Weekly optimization with clear learning logs and recommendations on where to scale.
Yes. We audit structure, tracking, and waste first - then rebuild for learning and efficiency.
We recommend message match and can design or improve landing pages as part of the engagement.
Cost per lead, lead quality, and revenue signals - not clicks alone.
No. Digital marketing covers channel strategy, content, email/nurture, paid, and measurement as one plan.
Yes. We can lead end to end or plug into your existing marketing ops.
Shared KPIs across channels - pipeline and learning cadence, not isolated campaign vanity metrics.
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WTF Labs will help you define the right next step.
25140 Kingsland Blvd
Katy, Texas 77494, USA
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